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10 Ways To Save Money On Isle Of Wight Holidays

Are you the kind of person who re-uses a teabag? Do you get a thrill from buying cheap bin bags at a car boot sale at 7am on a Sunday? Do you turn up at the supermarket with a wallet full of vouchers for products that you don't need?

If so, you're a fellow bargain hunter, my friend - and you can't give up your bargain hunting ways whilst you are on holiday.

Here is our guide to 10 of the best ways to save money on an Isle of Wight holiday.
Coins
Planning a holiday on a budget?

1. Book your ferry early, search for vouchers or get an accommodation bundle

If you are bringing a car, it is generally worth booking your ferry as early as you can. The ferry companies operate a similar policy to cheap airlines – the prices go up as the ferry fills up (see this blog for a summary of how it works).

The only exception is when special offers come along. In recent year, Red Funnel has done 1/3 off during its Black Friday sale and they also send out a Big Book of Savings to Islanders.

It's also worth asking your accommodation provider if they'll give you a discount code or book the ferry for you, as they often get a big discount. Away Resorts and Warner Leisure are two of the big names that get discounts but a lot of the smaller hotels, campsites and other places to stay get a discount too.

There's also a very good deal where you get a pitch + ferry for a bargain price.

Take a look at our guide to holidays to the Isle of Wight with ferry travel included.

You can get 10% off Red Funnel if you book via the widget on our guide to 40 ways to save money on the ferries. Popular deals include Wightlink's Tesco Clubcard deal. 

The same flexible pricing doesn’t really apply to foot passengers, so you can leave it late if you aren’t bringing a car. We've got separate guides for foot passengers, which you'll find in the ferries section of our site navigation. 
Red Funnel ferry
Wightlink and Red Funnel operate car ferries

2. Plan your days out in advance

Some attractions are cheaper if you book them at the same time as the ferry. For example, Red Funnel do discounts on several attractions.

I would advise against overbuying attraction tickets in advance – we made that mistake once and had a pile of unused tickets in the glovebox when we got home. If the weather is sunny all week you might decide you just want to go to the beach every day. Similarly, if it is wet all week you’ll be looking for rainy day activities.

See our guide to discounts to Isle of Wight attractions.
Dinosaur Isle
Dinosaur Isle is available with a discount

3. Take advantage of the Isle of Wight's free days out

I recently got into a spat with a man called Alan who claimed that every day out on the Isle of Wight would cost you £100.

There are - of course - lots of decent days out that don’t cost anything on the Isle of Wight. We’ve got 45 of them in our guide to free days out. There’s a donkey sanctuary, a Benedictine monastery, a lifeboat station, a 700 year old lighthouse and lots of other free days out to consider.

Oh yes, and there are dozens of beaches too. 
The Pepperpot on the Isle of Wight
A walk to the Pepperpot is a simple free outing on the Isle of Wight
Bembridge Lifeboat
Bembridge lifeboat station is a free day out

4. Buy memberships in advance

It is worth considering getting some memberships in advance if you are visiting the Isle of Wight. Obviously it will only be worthwhile if it will save you more money than you would have spent anyway. 
  • English Heritage membership is very good value if you plan to visit Osborne House and Carisbrooke Castle (two of the biggest historic attractions on the Isle of Wight). One adult and two child tickets for both attractions would cost you almost as much as an annual adult membership (which allows you to take children in for free). So you've then got membership for the rest of the year for free, sort of. It also gives you a ferry discount.
  • National Trust Membership covers their five main properties on the Isle of Wight, plus a number of beauty spots (the car parks are usually free to National Trust Members). The main sites are The Needles Old Battery and New Battery, Mottistone Manor Garden, Bembridge Windmill, Newtown Old Hall and Bembridge Fort. There isn't quite the same saving to be made as there is with English Heritage as they are smaller attractions, but it's certainly worth looking at membership if you're a family visiting two or three of them. We calculated that if a family visited every National Trust site on the Isle of Wight then they'd be about half way to paying for their annual pass.
Yarmouth Castle and ferry
Yarmouth Castle is one of English Heritage's Isle of Wight attractions...
Osborne House in East Cowes
...along with Osborne House, which has playgrounds, a private beach and a Swiss Cottage

5. Travel in a group

It’s obviously difficult to decide the size of the group that you want to travel in, but if you’ve got a couple of odd relatives twiddling their thumbs then it is worth dragging them along.

The buses are much better value if 5 people travel together. It works out as about £2.50 per person per day for unlimited travel, whereas one return journey costs you about double that (see our guide to public transport)

The car ferry is also much better value with a car full, as they charge you per vehicle rather than per person.

6. Try camping

Ok, not an appealing option for everyone but it came top in our guide to the cheapest places to stay on the Isle of Wight (well, apart from a house swap or befriending a resident). We've got a guide comparing 20 Isle of Wight campsites.

There are some other options that are more suitable for those of us who prefer our accommodation to have solid walls. 

​For example, Parkdean Resorts have four caravan sites on the Isle of Wight (Thorness Bay, Landguard, Nodes Point and Lower Hyde) or you can compare deals through someone like HolidayCottages.co.uk for self-catering, or Booking.com for hotels and guest houses.
Muddy field
Tempted?

7. Travel at the best time of year

You might be tied to school holidays, but if you have any flexibility have a read of our guide to the best time of year to visit the Isle of Wight.

Unsurprisingly, off-season accommodation is much cheaper and the ferries are cheaper. A few attractions also charge less off-season and tend to do more offers in the quieter periods.

If you don't have to work around children then I would travel just outside the school summer holidays - so any time from early June until mid July, or early September. 

8. Eat out on the cheap

Self-catering all week is cheap (see our guide to Isle of Wight supermarkets), but chances are you will want to eat out at some point, particularly if you are attempting to cater for a family of 14 with a disposable barbecue. 

Many of the attractions have their own cafes but there are also lots of cheap pubs, restaurants, fast food outlets and cafes – take a look at our guide to eating out on a budget for some ideas.
Burger king Newport Isle of Wight
There's nothing quite like a McDonalds. Except Burger King.

9. Use the free car parks - and Don't buy the Isle of Wight Council's tourist's parking permit

Parking has got a bit more expensive on the Isle of Wight in recent years. Lots of the previously free Isle of Wight Council car parks (like the big car park at Appley) are now chargeable. For a bargain hunter like me, this is a catastrophe. I'd rather walk a mile than hand over £2.40, but unfortunately I've had to give in to this since having children.

​Take a look at our guide to cheap and free parking on the Isle of Wight.

Visitors can buy a week long tourist permit, but it is (in my view) very poor value. As of 2025, seven days will cost you £70 or £10 per day. 12 hours parking is £12.50 with an extra £2 for night time parking. That means you'd have to practically live in a car park to save any money. Some car parks are owned by the National Trust, some are privately owned, some are excluded from the permit, and you can sometimes just leave your car by the side of the road for free (what a shocking thought!).

I wrote a thrilling blog about the topic of parking permits. I am hoping it will be made into a movie starring Liam Neeson one day.

So, I would suggest you pay as you park, or use the Pay By Phone website, which charges a few pennies extra. Also make sure you bring your National Trust Membership if you have it. Car Parks like the one at Hanover Point (Compton Bay) are free for members. You can also get a discount on The Needles car park with a National Trust card, even though it isn't a National Trust car park.
Car park price sign on the Isle of Wight
Parking can be pricey, but I wouldn't bother with the Council's weekly permit (prices correct as of 2025)
Parking sign in Colwell
There are lots of free and cheap alternatives if you a) research and b) walk a bit

10. Buy a multipack of ice creams

Finally, one for the very frugal which usually goes like this:
  1. I see the price of one ice cream by the seaside and calculate that I could buy a multipack of six for the same price
  2. My wife rolls her eyes at my suggestion
  3. I insist we go via a supermarket on the way home
  4. I buy six ice creams
  5. I eat four ice creams and feel sick
  6. The children drop their ice creams on the car seat and cry
Twister Ice cream
Always a disaster

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Isle of Wight Guru
Your unofficial guide to cheap Isle of Wight ferry travel, free days out, best beaches and festival rumours since 2013. Now with 10% more waffle!

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Which town to stay in
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​Warner Leisure

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